November 2020


Social media tools can help your business protect your brand health. Unfortunately, people who have a problem with a brand are more likely to complain on social media than praising a brand who gave them a positive experience. They turn to Facebook primarily, but also Twitter and Reddit, to vent and warn others about their bad experience. Most people publicly call out the brand to raise the brand’s awareness of the problem or to warn other potential customers. Contrary to popular belief, few people demand a refund. This gives brands a chance to respond and fix the issue, preserving their reputation.

The Speed Negative Posts Travel on Social Media

Years ago, problems with brands were spread by word of mouth. It took a long time for someone to hear something negative about a brand, unless they had a friend or family member who experienced the problem. Today, social media enables users to tell thousands of people about their negative experience in just a few minutes. Brands need to use social media tools, like NetbaseQuid, so they can react equally as quickly. People care as much about the brand’s response as they do the complaint. NetbaseQuid offers real-time brand health monitoring, so you can respond promptly.

Amplify Brand Passion

NetbaseQuid also lets brands discover what dives people to be passionate about them. They can also learn how consumers find their brand more appealing than a competitor’s brand. Brand can highlight their strengths as consumers see them. Social media tools, like NetbaseQuid, also help identify why consumers but a brand and the emotions behind their choice. This is important as the majority of consumers make emotional choices, not rational ones. Brands which use emotion-based social media campaigns fare better than their counterparts who use price points as their main selling feature. The product determines the emotions marketers use. For example, perfume brands may use emotions related to love and desire.

Identifying Content That Drives Engagement

You can protect your brand’s health by monitoring campaigns that drive engagement. You can measure how your target audiences view your brand before and after a campaign to see what works and what does not work. You can also keep track of earned media, including how many people share your social media content and what content they are most likely to share.

Social Media Tools for Crisis Reputation Management

Social media tools, like NetbaseQuid, let brands understand how issues impact brand sentiment. They let brands see which issues are a priority so the brand can craft an appropriate response immediately. Instead of dealing with just one complaint from one customer, brands can respond to a public issue with a statement from the CEO on social media.

A company’s brand is a valuable asset. Protecting its health will protect your bottom line. Ignoring what’s happening on social media is the same as ignoring your brand’s health. Monitoring it closely is a simple way to keep track of consumer sentiment and find the best ways to drive passion and engagement.

When we talk about digital marketing we come across various tips and tricks. To maintain the budget of marketing we should invest in the right place. The right direction and focused goal will help you to be successful. There are two types of marketing digital and traditional marketing. Both have different features. To adapt to the digital process we need to set our mind. Marketing is an easy business and to obtain good results we need proper planning also. To get appropriate and correct knowledge you are on the right path. This article is all about digital marketing only. 

Difference between digital and traditional

When we talk about the difference there are many are mentioned below.

  • First is a brand name in a digital marketing brand name is important, in the traditional brand name is not so important.
  • In digital we can pay cash through EMI option, the other side in traditional we have to pay cash in hand of the shopkeeper. 
  • Digital will be easily accessible from all over the world. If you live in foreign you can buy Indian goods just by ordering it. Other hands traditional method will not avail of this benefit.
  • You can play online games and earn money from it, the traditional method will not provide this option for you.

Role of digital marketing

There is a huge role in digital marketing all over the world. When we talk about any online sources we rely on digital marketing. The best to opt for digital lies within us. We, humans, have made this digital technology. We can’t deny the fact that this process of technology has changed our daily lifestyle. Earlier it was not so but now this has become popular. From books to schools, from various exams till shopping, online business till making, and chit-chatting. All these have made our life much easier and will develop more and more in near future.

The drastic change in our life must be thankful. The use of desktop, laptop, or phones all are parts of digital marketing. We can check YouTube for more depth knowledge. Free classes are being provided to us about digital marketing, that too free of cost. Gain more and more knowledge and be a part of the revolution. Change and add some more chunks of the digital system. Generate and teach about digital power to your next generation, so that they might not face any problem.


Not long ago, it was difficult finding a retailer that accepted cryptocurrency during checkout. But in recent times, traditional businesses have begun to appreciate the advantages of accepting cryptocurrencies. Here are some good reasons why you should use cryptocurrency.

Low Fees

With digital currencies, there are no middlemen in charge of your transactions, and this in turn significantly reduces fees. Blockchain fees only record the energy of a particular transaction which tends to be much less than regular banking fees.

Enhanced data protection

Banks, service providers, and credit institutions have access to sensitive personal information on their clients. Cryptocurrency payments, on the other hand, uses limited personal data from users. Thus the threat of identity theft is largely mitigated. The same benefit applies to bitcoin hosting. When you are paying with bitcoin you are getting amazing benefits of using this currency.

Borderless nature

Cross-border payments may result in extra fees and even delays – the money passes through several exchanges before reaching its final destination. On the other hand, cryptocurrency enables the movement of funds from A to B uninterruptedly in a matter of seconds and for unbelievably low fees.

E-commerce friendly

Retailers are beginning to understand the benefits of accepting digital currencies. While credit and debit card payment processing entails a cost, cryptocurrencies are normally instantly credited to their accounts with no additional fees.

Security and ease of use

NFC technology, though it has brought about an increase in the number of people transacting with their cards, it exposes them to the risk of having their card data accessed with NFC readers. Cryptocurrencies are an equally easy way to pay digitally with your phone, but with additional security measures that keep away hackers.

Total control over funds

Third parties are inseparable components of legacy payment systems. Though the money is yours, your bank has considerable control over it. With cryptocurrencies, you are the owner of the wallet and effectively, your own bank. You are in full control of the digital assets it stores.

Let’s start by understanding what a monitor mount is all about. Often also called a monitor arm, this is basically a product that has articulating arms, so you can place the monitor at a viewing angle or height that you like. A good monitor desk mount also frees up space on your desk, so you can expect to do more on the same table or desk. You can expect to buy PrimeCables monitor desk mounts for as little as $100, but before you get one, here are some things to consider. 

  1. Look for articulating arms. You must look for articulating arms, which allows you to make adjustments easily. Most mounts do allow for this, but there are cheap stationary ones, as well. 
  2. Check if you can adjust the height. The best monitor arms do have height adjustment option, but you have to check the extent to which these adjustments can be made. Some have a simplified hydraulic system, while others work on pneumatic cylinders. 
  3. Check for depth adjustment. This basically allows you to bring the monitor close, or push it further behind, as and when needed. There is also a range for depth adjustment, which must be checked for. 
  4. Other features. Some monitor arms allow for easy rotation, so you can change the portrait position to the landscape mode and vice versa, if needed. The range for tilting is also something to consider, especially if you want to use the same monitor for your tablets. 
  5. Multiple monitors. Finally, check if the concerned monitor arm can be used to place two or more monitors side by side. This is an important factor for many people who often need to use multiple screens. 

How much to pay?

As you may have guessed, the features and adjustment options largely determine the cost of monitor desk mounts, but within a good range of $100 or more, you can expect a decent option. Think of this as an investment for your workspace or gaming area, because the monitor desk mount will be still useful when you need to replace the monitor. The more adjustable features you have, the better. 

The adjustments that can be made on a monitor desk mount should be easy to manage. You don’t want to waste too much time on product that will only take more of your productive time at work. Check online now to find more on best deals on monitor desk mounts.