As a building manager or owner, you may figure that your facility is functioning okay, thus no need to alter it. If the building automation system is still functional decades later, why spend hundreds of thousands, probably millions, to change it?

These are typical concerns, but you may need to consider the massive optimization and cost-saving opportunities of a modern smart building. It is little wonder that the building automation sector has seen high growth in connected device adoption and IoT (Internet of Things) in the past few years.

Why BMS is Becoming Obsolete

For the longest time, building management systems or building automation systems played a pivotal role in energy management in industrial and commercial facilities. The BMS evolved from a pneumatic system to modern computer-controlled systems.

However, even with the evolution, BMS still serve the purpose they were built for-to simplify the management of critical building functions, mostly HVAC (heating, air conditioning, and ventilation) equipment. However, the old-school BMS is becoming obsolete because of the changing technology. In this digital era, wire-driven automation quickly becomes worn out and less efficient in delivering building data.

How IoT is Redefining Building Automation

With the need to conserve energy and reduce our carbon footprint, and rising demands from a growing tech-savvy generation of tenants, the building automation sector had to change. Modernizing your BMS need not cost a fortune. Using IoT technology, you have the opportunity to tap into endless possibilities for optimizing your building operations without incurring high costs.

1.    Easy Upgrades for Functionalities

Battery-operated Internet of Things (IoT) sensors are not expensive, are easy to install, and self-contained. They come with low-power, scalable and dynamic IoT connectivity. You can deploy them across the building to capture crucial insights into the facility’s functions and assets.

Sensor data is collected at the IoT gateways and forwarded to the respective building automation server. This allows automated execution of workflows like alert triggers, activation/shutdown, maintenance schedules, and reconfiguration. You can either install new sensors or relocate existing ones as and when the need arises, the cost implications go down.

2.    Utility Savings and Reduction of Carbon Footprint

Energy efficiency has been at the forefront of Smart building automation implementation, and IoT is just the solution. HVAC equipment has, until recently, been uniformly regulated, causing problems like under or overheating a facility. This makes it imperative that you install granular and real-time IoT sensor inputs available on-demand for better energy efficiency. Smart building lighting systems will save you energy and reduce your energy bill costs.

For monitoring usage, wireless utility submeters are ideal for delivering consumption data on individual assets or areas of the facility, especially high energy-consuming areas/assets. When you have such data, you can easily identify bottlenecks and apply counteractive solutions.

3.    Improved Tenants’ Well-Being

As a facility owner, you know the importance of maintaining good tenant relationships. Today as more people build smart homes and buildings, the tenants are getting more demanding. Once upon a time, indoor heating used to be the standard metric for tenants, but things have changed.

Humidity, lighting, air quality, among other things, play a part in the ideal conditions that tenants want as part of their well-being. IoT sensors are powerful tools to help you to maintain these conditions at optimal levels.

Facility owners or managers can use motion sensors to assess usage and traffic of different areas and schedule cleaning in those areas. This ensures the facility maintains a high standard of sanitation and amenities are properly maintained. A smart parking system injects order and improves the tenants’ experience and productivity that stems from time wasted looking for parking spots.

4.    A 360-Degree View of Facility

IoT automation allows the facility manager to have a 360-degree view of the facility. The wireless sensors allow you to have visibility into all the building’s functions such as waste management, condition of equipment, fire or security safety, etc. The sensors enable you to know when something needs to be fixed and schedule maintenance for the facility.

Conclusion

Things have changed, and the building management system has evolved. Using the old-school systems will eventually cost you more and will do nothing to reduce your carbon footprint. You can upgrade your building inch by inch, saving yourself thousands of dollars in energy conservation.

Suppose you haven’t heard about SEO, and it’s working. In that case, you are on the right page to learn almost everything here as per experts who offer Top Digital Internet Marketing SEO is also known as searching engine optimization. Besides SEO, Pay Per Call Lead Generation also tends to impact the company’s most important goals significantly. 

Some Of The Advantages Of SEO

• SEO Leads To Better User Experience

The best part about SEO Services is that SEO can help you improve your website in a plethora of ways. Under, Top Digital Internet Marketing, SEO is all about providing relevant information to the audience, which makes it easy for them to navigate through web pages or mobile-friendly website configuration.

• SEO Is The Primary Source Of Leads

One of the sources of the most effective and successful leaders in the inbound strategies. It tends to include search engine optimization, content marketing, and others. You need to revisit your activities if you fail to get any leads from your strategies.

• SEO Promises A Better Closer Rate

It is only possible under SEO because the customer tends to do the fundamental research of the product or service. When they do the research online, they already have some specific purpose at the back of their mind. 

• SEO Claims To Get A Higher Conversion Rate 

Just like Pay Per Call Lead Generation, SEO also promises to get a good ranking of your site, which gives you a higher conversion rate. The target market becomes quite aware of the company provided you maintain the top position. When customers are more knowledgeable about the brand, they can close the deal in no time. 

• SEO Gets You Better Cost Management 

SEO tends to lower advertising costs. Ideally, you don’t need to pay per click or advertise the page, provided you have a top ranking. When the internet users click on your search links, your company will tend to continue to stay above all the competitors in the market. 

• SEO Brings Brand Credibility

When you rank first, second or third with the help of SEO services, it might give your clients an idea that you are one of the top players in your industry. It also highlights your popularity and shows a plethora of users have searched you. Additionally, clients might assume that you aren’t a famous company if you rank at the bottom.  It will help too if you are targeting global SEO, such that your business and website is targeted for many countries.

With the introduction of the internet Service, cloud computing has made it easier for many businesses now than on their machines to operate on a central server. If the business uses dropbox to store data, slack to promote collaboration within the organization, or it uses a cloud storage format to manage customer relationships. With a detailed overview of the term, their small organization may use cloud computing to simplify operations. Small business owners need what they need when they need it, be it on their laptops, tablets, mobile phones, or the job, on the ground or the road, in the constantly changing business world. Cloud computing provides users with data access anywhere they are connected to the internet. People can take assistance WeHaveServers and take the services from the highly experienced team members. 

 The cloud computing framework provides users with access to essential programs, data, and other programs stored on a central server, anywhere they are linked to the internet. The term cloud computing is used for various forms of cloud services, including:

• Cloud Storage: Store and save files for routine access by these services. They can also share and synchronize files between devices.
• Cloud backup: While cloud storage and cloud backup might seem to be synonymous, cloud backup is intended to act as a secure way to avoid server crash, cyber-attack or other loss of information from their business.
• Software as a service: SaaS solutions offer services using the internet. Examples of the SaaS app. SaaS solutions may also be referred to as a forum.
• Cloud hosting: these technologies make information sharing simple, for example, email services, app hosting, web-based phone system as well as data storage.

Services are dedicated or shared inside the conventional hosting space. There are merits of each choice. The dedicated hosting allows a client to pay for a full server with its processing capacity, bandwidth, memory, and hard drive space. Hosting dedicated can be costly. Per consumer pays for a certain amount of storage space and shares the bandwidth on that server. Popular hosting cost less than conventional hosting, but the deal is, since web traffic is supported by the same server, the site may be sluggish to load.

 One of the most common approaches that hackers always use to keep their presence alive on the web and probably design and plant malware that are more dangerous and serious than before is studying user behavior. Whatever the trend is, hackers start tailing the major population. This is the reason that hackers started targeting people working from home and the businesses that were new to the web since both these sections of the work community lacked proper knowledge and means to protect their systems from online attacks like phishing and malware. 

Such a shift in trend gives rise to online security concerns that need to be addressed and resolved. 

So, out of the many things that remote working employees and sectors that are new on the web can do, the following 5 are the strongest ways that can offer maximum protection from hackers. 

1. Use Strong and Different Passwords 

The role of password in system protection has always been vouched for whenever it comes to backdoor exploitation. A locked account/system requires efforts on the part of hackers. In other words, it’s a strong barrier between the data in your system and the dark side of the web. However, the few things about passwords that are quite important are as follows. 

• The password should be long and complex. 
• No password should be repeated. 
• Save all your passwords in a legit password manager tool.

2. Use VPN

Make sure that all the work data in your system goes through the company’s VPN network. VPN is a collective bag of security tools that the company uses to secure the data before it reaches the internet. 

3. Focus on Router Security

You had no responsibility to patch the router when you were working from the office. But, patching the router when working from home is an exclusive security practice that you must follow. If the router isn’t patched and/or updated from time to time, hackers will be able to use the bugs to hack the router and gain entry in all the devices that are connected to that specific router. 

So ensure that you:

• Install router updates from time to time. 
• Create a separate Wi-Fi network for guest users. 

4. Install a Firewall and Follow Network Segmentation

Firewall is an added security layer that’s a barrier between your system and the web. So, add as many security layers as you can. Also, use network segmentation (network isolation) technique to create and store pieces of information in isolated network islands so that hackers cannot steal all the data at once. 

5. Learn About Phishing Protection Techniques

Phishing and spear phishing are the two favorite ways in which hackers target people on the web. Hence, learn about the techniques to protect the info on your system from getting hacked. 

Hence, by and large, awareness about cybersecurity practices is something that you must acquire.

When we talk about digital marketing we come across various tips and tricks. To maintain the budget of marketing we should invest in the right place. The right direction and focused goal will help you to be successful. There are two types of marketing digital and traditional marketing. Both have different features. To adapt to the digital process we need to set our mind. Marketing is an easy business and to obtain good results we need proper planning also. To get appropriate and correct knowledge you are on the right path. This article is all about digital marketing only. 

Difference between digital and traditional

When we talk about the difference there are many are mentioned below.

• First is a brand name in a digital marketing brand name is important, in the traditional brand name is not so important.
• In digital we can pay cash through EMI option, the other side in traditional we have to pay cash in hand of the shopkeeper. 
• Digital will be easily accessible from all over the world. If you live in foreign you can buy Indian goods just by ordering it. Other hands traditional method will not avail of this benefit.
• You can play online games and earn money from it, the traditional method will not provide this option for you.

Role of digital marketing

There is a huge role in digital marketing all over the world. When we talk about any online sources we rely on digital marketing. The best to opt for digital lies within us. We, humans, have made this digital technology. We can’t deny the fact that this process of technology has changed our daily lifestyle. Earlier it was not so but now this has become popular. From books to schools, from various exams till shopping, online business till making, and chit-chatting. All these have made our life much easier and will develop more and more in near future.

The drastic change in our life must be thankful. The use of desktop, laptop, or phones all are parts of digital marketing. We can check YouTube for more depth knowledge. Free classes are being provided to us about digital marketing, that too free of cost. Gain more and more knowledge and be a part of the revolution. Change and add some more chunks of the digital system. Generate and teach about digital power to your next generation, so that they might not face any problem.

Not long ago, it was difficult finding a retailer that accepted cryptocurrency during checkout. But in recent times, traditional businesses have begun to appreciate the advantages of accepting cryptocurrencies. Here are some good reasons why you should use cryptocurrency.

Low Fees

With digital currencies, there are no middlemen in charge of your transactions, and this in turn significantly reduces fees. Blockchain fees only record the energy of a particular transaction which tends to be much less than regular banking fees.

Enhanced data protection

Banks, service providers, and credit institutions have access to sensitive personal information on their clients. Cryptocurrency payments, on the other hand, uses limited personal data from users. Thus the threat of identity theft is largely mitigated. The same benefit applies to bitcoin hosting. When you are paying with bitcoin you are getting amazing benefits of using this currency.

Borderless nature

Cross-border payments may result in extra fees and even delays – the money passes through several exchanges before reaching its final destination. On the other hand, cryptocurrency enables the movement of funds from A to B uninterruptedly in a matter of seconds and for unbelievably low fees.

E-commerce friendly

Retailers are beginning to understand the benefits of accepting digital currencies. While credit and debit card payment processing entails a cost, cryptocurrencies are normally instantly credited to their accounts with no additional fees.

Security and ease of use

NFC technology, though it has brought about an increase in the number of people transacting with their cards, it exposes them to the risk of having their card data accessed with NFC readers. Cryptocurrencies are an equally easy way to pay digitally with your phone, but with additional security measures that keep away hackers.

Total control over funds

Third parties are inseparable components of legacy payment systems. Though the money is yours, your bank has considerable control over it. With cryptocurrencies, you are the owner of the wallet and effectively, your own bank. You are in full control of the digital assets it stores.

Let’s start by understanding what a monitor mount is all about. Often also called a monitor arm, this is basically a product that has articulating arms, so you can place the monitor at a viewing angle or height that you like. A good monitor desk mount also frees up space on your desk, so you can expect to do more on the same table or desk. You can expect to buy PrimeCables monitor desk mounts for as little as $100, but before you get one, here are some things to consider. 

1. Look for articulating arms. You must look for articulating arms, which allows you to make adjustments easily. Most mounts do allow for this, but there are cheap stationary ones, as well. 
2. Check if you can adjust the height. The best monitor arms do have height adjustment option, but you have to check the extent to which these adjustments can be made. Some have a simplified hydraulic system, while others work on pneumatic cylinders. 
3. Check for depth adjustment. This basically allows you to bring the monitor close, or push it further behind, as and when needed. There is also a range for depth adjustment, which must be checked for. 
4. Other features. Some monitor arms allow for easy rotation, so you can change the portrait position to the landscape mode and vice versa, if needed. The range for tilting is also something to consider, especially if you want to use the same monitor for your tablets. 
5. Multiple monitors. Finally, check if the concerned monitor arm can be used to place two or more monitors side by side. This is an important factor for many people who often need to use multiple screens. 

How much to pay?

As you may have guessed, the features and adjustment options largely determine the cost of monitor desk mounts, but within a good range of $100 or more, you can expect a decent option. Think of this as an investment for your workspace or gaming area, because the monitor desk mount will be still useful when you need to replace the monitor. The more adjustable features you have, the better. 

The adjustments that can be made on a monitor desk mount should be easy to manage. You don’t want to waste too much time on product that will only take more of your productive time at work. Check online now to find more on best deals on monitor desk mounts.

As a company owner, or someone in charge of business security, you have to think of cyber defense beyond compliance. Yes, keeping up with new regulations, rules, and privacy laws, is important, but addressing security concerns requires a more proactive approach. In this post, we are discussing more on how businesses can tackle cybersecurity better in 2020. 

1. Start with a comprehensive policy. Business cybersecurity polies and practices should account all kinds of risks and concerns. For instance, are you placing all networked devices behind firewalls? Are your employees trained on cybersecurity? Do you have antimalware and antivirus software issued? Get answers to these questions.
2. Ask employees to be more cautious with emails, downloads, and unknown links. Emails are often the first choice of hackers to launch a malware attack. Employees are lured through phishing emails, downloads, and special offers, all of which are a part of social engineering. You want to be sure that your people are aware of how to detect a scam. 
3. Do more workshops. In 2020, more employees are working from home, using their personal devices for accessing company resources, and managing different schedules, all thanks to a pandemic that continues to cause economic damage. You may have to do more workshops on cybersecurity this year, allow employees to take decisions, while being extremely cautious. 
4. Schedule regular scans. Network scanning and penetration testing are great ways to manage cybersecurity risks and concerns, because you are fixing issues that are likely to be exploited. Regular scanning helps in finding flaws in time and also in upgrading cybersecurity to the next level. 
5. Engage ethical hackers. Contrary to what many companies may think, hiring ethical hackers, or running a bug bounty program, doesn’t have to expensive. All you need is a comprehensive plan to engage the security community, because sometimes, it can be hard to be critical about your own cybersecurity measures. 

Cybersecurity practices for 2020 are more about being proactive than reactive. That said, you still need a plan for managing unexpected incidents. Ensure that your IT teams are ready to mitigate any losses and further damages, in case there is a compromise in security, or a threat or hack is detected. Truth be told, there is no way be to entirely immune to hackers, but being proactive with cybersecurity is a great step in the right direction. Just don’t give up or get complacent with your efforts.